Monday, May 21, 2007

Horror movie marketing

An interesting article on low-budget horror film marketing is featured on the Advertising Age website today.

It focuses on the controversy that swirled around billboards for Captivity but also examines Saw, Eli Roth movies and the box-office failure of The Reaping.

4 comments:

Charles Gramlich said...

The wristcutters movie goes too far for me. But it reminds me of the films that were cult hits back in 80s I think, called "faces of death." It's not really a new thing.

Sidney said...

Yeah, I'm not surprised that campaign got groups upset. I always found those "real death" films from the '80s off putting. I wrote a short story about those called "The Last Taboo." Never sold it, but I ought to pull it out and polish it up.

Charles Gramlich said...

Did you give me a copy of "The last Taboo" in manuscript form? Seems like I remember something about it. You should definitely send it out.

Sidney said...

I may have sent you a copy of that back in the day. It's about the low budget horror movie director scouting locations when he stumbles into the path of some snuff film makers.

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